FINAL
RESULTS OF A TRIAL OF THE SPQ*GOLD® SALES CALL RELUCTANCE
PROCESS WITH THE RETAIL SALES FORCE
| TRIAL
GROUP |
September |
October |
November |
Combined
3 Months |
| GROUP
UNIT SALES |
810 |
848 |
954 |
2612 |
| GROUP
TARGET UNITS |
533 |
861 |
737 |
1951 |
| %
SALES AGAINST TARGET |
152.0% |
124.5% |
129.4% |
133.8% |
|
| 3 Month Total % Above
or Below |
+33.8% |
|
| CONTROL
GROUP |
September |
October |
November |
Combined
3 Months |
| GROUP
UNIT SALES |
809 |
624 |
737 |
2170 |
| GROUP
TARGET UNITS |
673 |
592 |
640 |
1905 |
| %
SALES AGAINST TARGET |
120.2% |
105.4% |
115.2% |
113.9% |
|
| 3
Month Total % Above or Below |
+13.9% |
|
| PERFORMANCE
DIFFERENTIAL, TRIAL vs. CONTROL GROUP |
+19.9% |
|
As
a direct result of SPQ* GOLD the 12 trial group members
have produced an EXTRA 390 units of business in just
three months.
Each unit of business is worth GROSS CONTRIBUTION of
£240 per year.
Therefore the Trial group has already produced EXTRA
business worth £93,600 per year due directly to
SPQ* GOLD.
In sales revenue terms the trial paid for itself within
5 WORKING DAYS and has already produced £12 additional
revenue
These carefully controlled and monitored trials use
mirror-image benchmark groups and past performance to
ensure any incremental improvement is directly attributable
to this process.
FOR DETAILED EXAMPLE 1 CLICK
HERE
|